Hi! My name is Ioana and I am a natural soap artisan. Our entire activity here at the Skin Novel is centred around skin care. Taking care of us, we learn to take care of others and of the environment which, if we offer the proper respect, takes the best care of our health. When I create a range of soaps I consider all types of skin and all kinds of problems that can be encountered. THE INNOCENT is a soap made with a special sense of responsibility. Recommended for all people with dermatological problems or even for baby skin care, THE INNOCENT moisturises and softens in depth with a generous amount of shea butter and olive oil. The white clay also present, helps to restore the irritated skin, soothing the redness, also guaranteeing a gentle, but rich foam. This natural soap, composed entirely of vegetable oils and white clay has exceptional qualities due to its basic ingredients. First of all, shea butter deeply moisturises and regenerates the skin, improving its elasticity. It is ideal for very sensitive skin or the fragile skin of babies because it contains no perfume, is rich in vitamins A and E, fatty acids and trace elements. All these for a naturally healthier and more beautiful skin.