14 thoughts on “Little Green Bags: True Business Sustainability

  1. Great video, makes a lot of good points. It really too bad they completely obliterate their credibility and undermine their premise by using Wal-Mart as a 'good' example. Simple research will easily show how Wal-Mart's sustainability practices are a joke and I can speak as an expert witness who worked with the company for four years to say the statements made about them in this video are a very poor example.

  2. Great idea. Now we should work on the hard evidence for companies´ management to move on towards 2.0 and 3.0 stages. A big challenge in emerging economies (LAtin Am for instance) where business strategies are yet in the stalled in cost-cutting approach for competitive advantage. I think the rght term to use is strategic positioning!  (and let's talk about the consequences of the 0.0 model: Enron, General Motors, etc.

  3. A lot of hot air/ hype here and the selected examples are bad examples; they just use such hype for their image, they earn a lot via dumping, globaliztion and more dumping.

  4. A good explanation of the narrow viewpoints prevalent in business today. Businesses have a great opportunity to address societal challenges. Not far from HSG and on a small scale, at Home Hotel (in Arosa Switzerland) we are trying to do just that. We are eager to learn from/with others (especially in the hospitality industry) and would look forward to hearing from like-minded individuals. Get in touch on www.home-hotel.ch. Thanks for the great video.

  5. Excellent video that can be used at many different levels. Thank you Katrin and Thomas and the whole team.

  6. Excellent! The challenge is that moving from the inside-out view (Business Sustainability 0.0, 1.0, 2.0) to the outside-in view (3.0) requires a complete change in mindset. And there is no "we" to change "our" mindset. As Peter Drucker pointed put in in 1959, the dominant Western worldview is Cartesian. The notion that people are rational egoists pursuing their own preferences is a quintessential "inside-out" view. What is required is a more ecological/systems view and that change seems likely to take a large shock to the system…

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